Slush Mood Ring- Sonic
The hundreds of thousands of possible drink orders on Sonic’s menu can be overwhelming. Why not let your mood decide?



13.4 million views across Tiktok and Instagram
SnapChat filter had a 34% higher playtime rate compared to the average QSR lens.
SnapChat filter had a 34% higher playtime rate compared to the average QSR lens.
80k NEW followers on Sonic’s TikTok.
The online chatter brought a new level of engagement for the brand.
The online chatter brought a new level of engagement for the brand.

Credits
CREATIVE- Katie Brents
CD- Andrew Livingston
ECD- Joe Staples
MOTHER LA