Slush Mood Ring- Sonic



The hundreds of thousands of possible drink orders on Sonic’s menu can be overwhelming. Why not let your mood decide?



13.4 million views across Tiktok and Instagram
SnapChat filter had a 34% higher playtime rate compared to the average QSR lens.


80k NEW followers on Sonic’s TikTok. 
The online chatter brought a new level of engagement for the brand.







Credits


CREATIVE- Katie Brents

CD- Andrew Livingston

ECD- Joe Staples

MOTHER LA