The Diapér Designed To Piss You Off- Goop + Mother LA





In 33 states diapers were taxed as a luxury item, despite being an essential good. So to generate outrage about an absurd luxury tax, we created something even more absurd- a luxury diaper. We launched it with the only brand that could make it seem real. Goop.





Credits


CREATIVES- Maddie Rosenburg + Katie Brents

CD- Andrew Livingston + Jed Cohen + Clemente Bornacelli

ECD- Simon Bruyn

CCO- Joe Staples
 
MOTHER LA